'21st Century: Art in the First Decade' is an exhibition, publication, blog and series of public programs at the Queensland Art Gallery l Gallery of Modern Art that explore the art of the past ten years. As an expanded platform for the exhibition, the '21st Century Blog' functions as a source book of reference material and contributions provided by artists, curators and writers.Read more
Often, society likes to locate a scapegoat for the negative effects of consumerism, such as multinational companies or politicians who are not able to deal with, say, carbon-dioxide emissions. For this film, we wanted to create an understanding of its effects on a more private register. The film is not a direct critique of McDonald’s. Consumers want to eat the chain’s products, and they become addicted to products and ideologies. McDonald’s is really an icon for the type of consumerism that has wide-ranging environmental, social, and economic consequences.
Superflex in conversation with Lauren O’Neill-Butler, 500 words, Artforum, 14 January 2009